The above link is too an article that links the pharmaceutical industry with the irresponsible unleashing of synthetic heroin for the sake of profit.
You really should read this article. It’s long, but here is a snipet:
To cement the brand’s reputation among doctors, Purdue conducted more than 40 national pain-management and speaker-training conferences at resorts in Florida, Arizona, and California between 1996 and 2001. They invited over 5,000 physicians, pharmacists, and nurses to these all-expenses-paid symposia. Many were recruited and trained for Purdue’s national speaker bureau. Purdue offered starter coupons offering a free 7-30 day trial of their medication, a practice that’s common among pharmaceutical companies for everything from skincare medicine to contraceptives. OxyContin became an instant hit among doctors, many of whom saw it as a wonder drug in the battle against the debilitating effects of chronic pain. As the good news spread sales of the drug mushroomed, rising from $40 million in 1996 to more than $1 billion in 2001, outstripping even Viagra. Meanwhile, Purdue’s campaign to extend the use of powerful narcotics to ordinary chronic ailments – for which the drug has been well documented to help – proved highly successful. By 2003, over half of the OxyContin prescriptions written in the United States were written by a primary care physician.